Website Management is a monthly subscription. It covers the updates, monitoring, maintenance, reporting and included edits described in the plan you signed up to. What each plan includes, and how quickly we respond to what, is set out in the plan schedule attached to your proposal.
The free month. Storefront, Momentum and Growth include their first month at no charge, starting the day the site goes live. The free month carries the full plan: the same edits, turnarounds and reporting as a paid month. Billing starts with the second month, a minimum term counts paid months only, and an annual prepayment is charged when the free month ends, with the twelve prepaid months running from that date. The free month applies once per client and does not apply to Foundation or Partner.
Minimum term. Momentum and Growth plans bought alongside a build run for a minimum of three paid months, counted from the first month billed. Storefront and Foundation run month to month, as do all plans bought on their own without a build.
After the minimum term the plan continues month to month until either of us ends it.
Ending it. Either of us may end the plan with 30 days' written notice, effective at the end of the current billing month. Where a minimum term applies you may still give that notice inside it, and the build discount falls due as set out in section 07. Months already paid for are not refunded or prorated.
We may end a plan immediately where an invoice is more than 30 days overdue.
Included edits. Text and image changes to pages that already exist are included in your plan, with no monthly cap on the number. You may raise as many requests as you like; we work them in the order they arrive, one at a time, at the turnaround stated for your plan. On Storefront that turnaround is a weekly batch: changes go live on one set day each week, agreed at onboarding, and anything urgent goes live sooner. Where requests consistently exceed what the plan supports we will raise it with you and propose a move to a higher plan. Work outside the definition of an edit is quoted and approved in writing before it starts.
Changing plans. Every plan change takes effect on your next billing date, and neither of us prorates the part month in either direction. You may move up to a higher plan at any time: work at the new tier begins as soon as you ask, and the new fee appears on the next invoice. On moving up you pay the difference between the two onboarding fees as a one-time charge, and a full onboarding fee is never charged twice. Moving up onto Momentum or Growth begins a fresh minimum term of three paid months at that tier, whichever tier you moved from. The free month under this section is a launch offer and does not apply to a plan change.
You may move down to any lower plan, Foundation included, once three monthly payments have been made on the plan you are leaving. Ask at least 14 days before your billing date; a later request takes effect on the following cycle. This notice is for a change of plan and does not replace the 30 days' notice required to end a plan under Ending it above. Moving down does not recover any build discount under section 07, since the three paid months that discount is set against have been made by the time a move down is available. Deliverables scheduled quarterly or twice yearly belong to the plan in force on the date they fall due, so a plan moved down before one of those dates does not receive it.
Where you have prepaid a year and change plan mid-year, the months already used are re-billed at the standard monthly rate of the plan you were on, and the remaining balance becomes an account credit drawn down at the new plan's monthly rate. The two months given free under an annual prepayment are earned by completing the twelve months on a single plan.
Every plan change is recorded in a Plan Change Notice signed through the client portal, stating the plan you are leaving, the plan you are moving to, the effective date, the onboarding difference where one is payable, and the new minimum term where one begins.
The turnaround credit. Each plan states how quickly we answer requests and when its changes go live; on Storefront that is the weekly batch day. Where a request needs longer than the stated turnaround, we tell you before that turnaround passes and set a new date, and no credit arises. If a stated turnaround passes with no word from us during a billing month, tell us inside that month and we credit one quarter of that month's plan fee against your next invoice, up to the full plan fee for that month. The credit covers the plan fee only, not add-ons, advertising spend or work quoted separately, and it does not apply where the delay comes from waiting on your material, your approval or a third-party service.
Price. After the minimum term we may change the monthly fee on 60 days' written notice. If you are one of our first ten plan clients, your rate is locked for 24 months from your start date and that notice provision does not apply to you during it. The lock covers the plan fee, not add-ons or work quoted separately.
What it does not cover. New features, redesigns, new pages and content production are project work and are quoted as such. Advertising spend is separate and is dealt with in section 15.
When it ends. Provided the account is paid in full, within 15 business days we hand over the site files and a database export, transfer or unlock any domain we hold for you, transfer ownership of the analytics properties, and give you the credentials in writing. We keep your data for 30 days after that and then delete it, so ask for anything you still need inside that window.